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April 6, 2012
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projecteducate - How to promote your art and gain more exposure


Hello everyone! :wave:
This is miontre, writing a blog with step by step instructions on how you can gain more exposure on your art! :la:
Let's get started :eager:

Step 1: Join some groups!

Groups are a great way to start gaining more exposure on your art quickly. Visit the Groups page, and start searching for some groups which will accept your art. The more groups you can find, the better. Search using keywords, and by filtering on the right side of the screen. Groups with a certain focus (e.g. photos of blonde girls riding on white horses rather than just photos) are obviously going to gain you more exposure, because the people watching these groups are more likely to be looking for a particular style of art, not just to expose their own art. Not all groups are related to art, but here are the most common variety of art related groups:
Large Groups: Large Groups have thousands of members, and therefore probably thousands of watchers, meaning more people will get your art coming into their message box. However, this isn't as great as you think it is. Since the group will probably receive many submissions every day, they will also be releasing a lot of artwork to their watchers. And what are majority of people going to do if they receive a stack of art in their inbox with 80+ deviations? Delete it right away without even taking a second glance.
Small Groups: I find that smaller groups are usually better than larger groups. Groups with few members won't receive too many submissions a day - meaning not much art will be released to their watcher's inboxes. Therefore, more people are likely to click on a deviation stack from these groups to take a look at the art submitted. I usually find smaller groups are groups with a certain focus (like described above).
Dedicated Groups: These are groups which are not just a "submit your work" / "dumping ground" type group. Groups like these will go out of their way to be helpful to members, not only by giving them a lot more exposure than other groups but by helping them improve, too. Dedicated Groups will run features, contests, polls, interviews, give valuable critique, have "Spotlight Artist" and "Deviation of the Week" type features, and get their members involved. As a result, these groups will provide their members with a lot more promotion! :dummy:
Groups which get you involved: These groups encourage everyone to get involved by doing things like writing critiques! Groups like these are probably the best for promotion, since you're almost guaranteed some comments and faves. However, this only works if you do something too - be prepared to write a meaningful critique in return for one. Sadly, there are not many groups like these, because they're so hard to run due to people not willing to participate. :(

Step 2: Be willing to watch, comment, and critique others!

Possibly the best way to gain more exposure is to do things for others that you'd like them to do for you! :D This means actively watching other artists, commenting on their work, writing them critiques, etc. In turn, people will begin to come to your gallery and return the favour! :) After all, if there isn't anybody to look at other people's work, then nobody's work is going to be looked at (this includes yours)! Want to know how to write meaningful critiques? TwiggyTeeluck has a great tutorial!

Step 3: Put yourself out there!

Nobody is going to come to your page if they don't have some way of finding you. Seriously, what are the chances of someone typing "xXxNarutoLover-kawaii3342xXx.deviantart.com" into their address bar just 'coz? Pretty close to zero :nod:
If you want people to come and visit your profile, you need to make sure they see your name a lot and get curious! The most likely way someone is going to find out about you is by reading one of your comments, and then clicking on your name! This doesn't mean go and spam all the uber popular deviants, it means you go and interact a lot with the dA community. Have conversations, make friends, be kind, and make heaps of comments - discuss things in the forum, enter contests, read and reply to journals, etc. Basically, the more comments you write, the more exposure you're likely to gain. An eye catching avatar and username also helps! :heart:
Go start an activity: Get people commenting somewhere. Visit the Thumbshare forum and come up with a creative way to get people sharing art. Run a contest. Run a community challenge!

Step 4: Attract people to your page!

If you want people to actually come to your profile and gallery, you need something that will attract them there in the first place!edback Givers help us give feedback to donators. For this to be a successful group that answers our requests in a timely manner, we need more Feedback Givers. Feedback Givers must be able to give quality feedback of three sentences or more on each deviation. Requests for Critiques must be answered in Critique form even if the deviant isn't subscribed.
Write a tutorial: Writing a tutorial will hopefully get quite a few people coming to visit your gallery. People want to know something, so they come looking for it. And hopefully, they'll stumble across your tutorial! :dummy: How did you get that lighting so perfect? How did you get those trees to look so realistic? How did you do that editing? Write a tutorial to let people know and they'll love you forever! :heart: Don't forget to submit to groups ;)
Make some resources: There's nothing people love more than resources. There are hundreds of people looking for stock to manipulate, actions to use, and linearts to colour. If you can make a helpful resource, people will come across it, and then come to your profile! :D
DON'T force people!!: If people want to watch you, they will watch you. If they want to fave your art, they will fave it. "Forcing" people to look at your work, watch you, etc., is not the best form of promotion. "fave this journal, watch me, give me a llama, comment on 4 pieces of my work, then like my facebook page, and then you might win 500 points if random.org picks you out of 200 other deviants!". Honestly, I don't really think it's the best way to promote yourself. People will be coming to your page because they want your money, not because they want you. :heart:

Step 5: Be involved with the dA community and be a good friend!

Finally, be involved with the deviantART community and try to make lots of friends! Everyone loves the people that do lots of community work! :D
Make an art feature: Find some art you like and feature it! Tutorial here :D
Help others!: The last word of advice I want to give is, help others! Do something for other people - not just for yourself. Don't think only of yourself, think of other people. Everyone likes people that do things for others because they want to, not because they want to earn things for themselves! :)

There are endless ways of promoting yourself - so obviously, I can't list everything here :lol:
Try to come up with your own creative way of promoting yourself that will get people coming to your page because they want to! :eager:

I hope you enjoyed this article, and that it helped you somehow! Please support me and help others to see the article by giving it a :+fav: and leaving a comment :)






Add a Comment:
 
:iconyesho10:
yesho10 Apr 9, 2014  New member Student Digital Artist
ty this helped me a lot! :)
Reply
:iconthe-name-of-nothings:
The-name-of-nothings Mar 16, 2014  New member Hobbyist Writer
This really helped me since I have only made one upload and haven't really joined groups yet as I didn't know much about this site thank you for the advice as it really is what new deviants need to promote themselves
 
harrison
Reply
:iconthe-name-of-nothings:
The-name-of-nothings Mar 16, 2014  New member Hobbyist Writer
This really helped me since I have only made one upload and haven't really joined groups yet as I didn't know much about this site thank you for the advice as it really is what new deviants need to promote themselves
 
harrison
Reply
:iconrjjojola:
rjjojola Mar 4, 2014  Hobbyist Photographer
This was EXTREMELY HELPFUL :D Thank you
Reply
:iconjonnylombard:
Thanks great essay. Thanks for taking the time to write a well thought out and informative essay. nice work.
Reply
:iconrambosari:
rambosari Dec 22, 2013  Student General Artist
aaah thank you, i need this. I joined DA for over a year now. But nothing happen :9
seems like i don't do enough
but thanks <3

Reply
:iconcandyartist123:
Candyartist123 Jan 22, 2014  Hobbyist Digital Artist
Same here. I think because I wasn't on from months or I just really didn't get people on my profile. I still have only 1 watcher. :(
Reply
:iconbbsketch:
bbsketch Dec 16, 2013  Professional General Artist
Good Stuff!
Reply
:iconjamieraycreations:
JamieRayCreations Dec 10, 2013  Hobbyist Artisan Crafter
Thanks for the helpful tips!  Just started using dA.. so I am reading up on all I can.
Reply
:iconspazer86:
Spazer86 Dec 9, 2013  Hobbyist Digital Artist
Thanks for the helpful advice. Was feeling a little invisible. Maybe if I follow some of these I can make myself less transparent. : )
Reply
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